What’s Included In These Digital Strategies?
Building the right digital strategy with us starts by understanding your business. We start with a short chat with you to understand your present situation, where you want to go and what you might have tried in the past. After the chat, we divide our work in the following fashion
This involves where your business is right now in terms of major KPI’s that concern your marketing efforts. We audit marketing activities you’ve done in the past, numbers achieved by the same and an analysis of what worked and what did not.
This involves understanding on what competitors have been doing in the concerned digital areas. This is followed by finding gaps and opportunities that your business needs to invest in based on what we’ve learnt.
After a thorough analysis of your previous marketing efforts and competition, we move further to setting goals for the next 3 or 6 months as per the discussion with you.
Channels To Be Deployed
The next step is to define the precise channels that would be used to achieve the goals that we have set.
Detailed strategies and action steps
Moving further, we put together actionable points regarding strategies to be used and tasks that need to be undertaken for achieving the goals set before.
Keeping your target audience and industry in mind, we estimate the costs for paid campaigns in terms of cost per click, cost per acquisition, cost per impressions etc.
This also involves tools that could help you better with your marketing and the costs involved for the same.
A crisp summary of all the points discussed above would be described which you can easily share with your colleagues and team to act upon.
One Hour Call
A one hour call explaining you the different areas of the strategy would be provided to make sure all your concerns are addressed.
How to get started?
Once you press the signup button on the bottom of the relevant strategy, you’d be redirected to a form. Once you’ve filled the details, we will raise you an official invoice on Paypal. As soon as that invoice is cleared, we’d begin with the strategy building and inform you about the plan of action for the same.