Author: Shivankit Arora

21 Free Growth Hacking Tools For Startup Marketers

Growth hacking is a popular term in the startup space today. The term was initially coined by Sean Ellis, the first marketer at Dropbox. If some of you are still unaware or unsure about growth hacking,…

A Marketing Strategy Template For E-commerce Startups

Customer acquisition is the first question every marketer thinks of. Especially when you are doing marketing for a startup. For an eCommerce firm, customer acquisition might be one of the biggest challenges as : If your…

Using Content For Lead Generation [Infographic]

Content marketing is one of the most essential elements of B2B digital marketing. It can help you generate leads without running paid campaigns and subsequently, boost your business profits. Some of the important metrics that…

5 Free B2B Lead Generation Tools

B2B marketing is a complex phenomenon. Long sales cycles, lead nurturing processes and an array of CRM tools can confuse you while scaling your business. Some of the major challenges that B2B marketers face involve…