About us

Marketing Masala is a growth hacking & digital marketing agency based in India. We’ve been working with growing startups and established brands across 4 continents.

User acquisition, conversion rate optimisation and lead generation are areas where we excel. We’ve had the pleasure to market companies which range from the size of early-stage startups to established multinational companies.

Some of the popular verticals we’ve been working on include eCommerce, mobile apps and SaaS products.

We are a strong team of data-driven growth marketers, digital advertising experts and user acquisition strategists. We are not just a digital strategy company. We help you at all stages, from drafting a strategy, executing the same and pivoting when needed.

Our processes involve building marketing experiments, quickly validating them, scaling what works and discarding whatever doesn’t.


Paid Media

Customer journeys matter most to us. That's why we craft the perfect marketing message for your customers who might be at any stage of the sales funnel. Whether you use Facebook Ads, Google Adwords or other forms of advertising, we help you plan and execute campaigns which always over exceed your expectations.

Content Marketing

Blending valuable content and lead magnets to build a rapport with your customers is what we love to do. We understand how potential customers make their buying decisions. Our inbound marketing funnels draw users via valuable resources, capture them with lead magnets and warm them up to a buying stage.

Growth Hacking

Start-ups have always been an integral part of our work. Growth hacking marketing is something we've implemented with start-ups as well as established brands. Our work involves testing marketing experiments, validating results, scaling marketing activities that work and discarding whatever doesn't.

What Our Clients Say


Anna Rehermann | Growth Hacking Asia

Marketing Masala is one of the best growth hacking teams I have worked with so far! At the beginning of each project, they define clear metrics and goals and develop creative strategies to achieve them. They possess strong skills in a variety of digital marketing techniques (SEO, PPC, social media, etc.) and are great at communication as well. I highly recommend them to anyone who is looking for a reliable and highly skilled growth hacking partner.


Thomas Kriebernegg | AppRadar

It’s really a pleasure working together with Marketing Masala. Not only is the team very structured and organised, they also understand your business very fast and deliver really good value. Highly recommended!


Troy Elmes | SoloTraveller App

The Marketing Masala team is great at growth marketing. They quickly validate strategies with the help of marketing experiments. Quick and relevant communication is another area where the team is great. I would highly recommend them for any startup/growing business which is looking forward to attaining scale in a data-driven fashion.


Nuno Covas | Circus Social

I have been working with Marketing Masala on the marketing and lead generation of Circus Social for over 3 months and it has been a great experience. They understand digital marketing strategies at a core level which are necessary to fuel a startup’s growth. They helped us generate a lot of quality leads that accelerated our growth in a short span of time. I would highly recommend them to anyone looking forward to growing their startup in the digital space!

Kelly Bolton | Aggressive Growth Marketing

I am extremely happy with Marketing Masala. They are extremely knowledgeable about social media and growth hacking. They have been a hard-working, committed and focused team throughout and I can HIGHLY recommend them!


Shadan Khan | IMIMobile

When I gave the responsibility to handle my organization’s SEM, not only did the talented team achieve what they promised, they surpassed our expectations. SEM is now a profitable marketing channel for us. As a result, I have asked them to handle our entire digital channel including the SEO bit as well.

Success Story

We deliver business growth


Growth in eComm ROI


Reduction in Cost Per Install


Increase in Organic Traffic

Meet our experts


Susmita Sarkar

Content Marketing Manager


Ankit Sharma

Senior Designer


We help businesses across 5 continents

Growth Case Studies

A different kind of
Digital Agency

We care about numbers and impact.

We put your money where it's worth.

We love optimizing campaigns.

We visualize full funnels, not just traffic.

Let's Talk Growth !